News from MSI

MSI Awards Research Grants for “Thought Leadership on Sales”

July 14, 2013

MSI Awards Research Grants for “Thought Leadership on Sales” Jul 14, 2013 MSI and the Sales Excellence Institute (SEI) at the University of Houston are pleased to announce the winners of a research proposal competition to promote thought leadership on the sales profession.

MSI Competition Winners Investigate Impact of Mobility

July 14, 2013

MSI Competition Winners Investigate Impact of Mobility Jul 14, 2013 MSI is pleased to announce the winners of our research proposal competition, “Mobile Platforms, Location-based Services, and their Impact on Consumers.”

MSI “Best Paper” Looks at Social Contagion in New Product Adoption

April 24, 2013

MSI “Best Paper” Looks at Social Contagion in New Product Adoption Apr 24, 2013 Marketers know that social contagion can help new products gain traction, but to design effective campaigns they need to understand how and why. 

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