News from MSI
July 14, 2013
MSI Competition Winners Investigate Impact of Mobility Jul 14, 2013 MSI is pleased to announce the winners of our research proposal competition, “Mobile Platforms, Location-based Services, and their Impact on Consumers.”
April 24, 2013
MSI “Best Paper” Looks at Social Contagion in New Product Adoption Apr 24, 2013 Marketers know that social contagion can help new products gain traction, but to design effective campaigns they need to understand how and why.