The Marketing Science Institute (MSI) is accepting applications and nominations for the 2025 MSI Young Scholars Program.   We are planning to convene a 2025 class of Young Scholars May 31st to June 3rd. Over four days, the class will participate in the following activities:   Individual research presentations that offer opportunities for future study that could […]

The Marketing Science Institute is pleased to announce our annual Alden G. Clayton Dissertation Proposal Competition.     This prestigious competition recognizes marketing doctoral students who are working on research questions with important marketing, societal, and policy implications. Each year, MSI encourages top-notch Ph.D. students to apply rigorous research methods to questions that have real business relevance. […]

The American Marketing Association (AMA) and the Marketing Science Institute (MSI) are pleased to announce the 2024 AMA/Marketing Science Institute/H. Paul Root Award.  The annual AMA/Marketing Science Institute/H. Paul Root Award recognizes the Journal of Marketing article that has made the most significant contribution to the advancement of marketing practice within a calendar year. Co-sponsored […]