Dancing with a Giant: The Effect of Wal-Mart’s Entry into the U.K. on the Stock Prices of European Retailers – MSI

Working Paper

Dancing with a Giant: The Effect of Wal-Mart’s Entry into the U.K. on the Stock Prices of European Retailers

Katrijn Gielens, Linda M. Van de Gucht, Jan-Benedict E.M. Steenkamp, and Marnik G. Dekimpe

Jan 1, 2007

Examines the effects of Wal-Mart’s entry into the United Kingdom on nearly 100 European retailers, using change in shareholder value at the time of the announcement as their measure of performance impact.

By using MSI.org you agree to our use of cookies as identifiers and for other features of the site as described in our Privacy Policy.