BIO

Qiwei Han is an Assistant Professor of Business Analytics at Nova School of Business and Economics, Portugal. His research examines how artificial intelligence and digital platforms reshape consumer behavior, online markets, and business decision-making. His recent work focuses on generative AI, search and recommendation systems, e-commerce analytics, and responsible AI, combining large-scale observational data, causal inference, and machine learning methods. He has collaborated with industry partners on projects involving digital commerce and healthcare analytics. Qiwei received his Ph.D. and M.S. in Engineering and Public Policy and his M.S. in Information Networking from Carnegie Mellon University.