BIO

Manish Hira is a Data Analysis Manager at Capital One and a Ph.D. Candidate in Systems Modeling and Analysis at Virginia Commonwealth University, Richmond VA. He leads marketing analytics for Capital One’s brand organization, overseeing analytics for a multimillion-dollar media portfolio and developing AI-integrated analytics strategies. With over 20 years of experience across Capital One, Samsung Electronics, and Wipro Technologies, Manish has built predictive models, founded an IP innovation program generating patents, and delivered engineering projects for global clients including Qualcomm, Nokia, and Toshiba. He holds graduate degrees from the University of Washington and the University of Notre Dame. Manish is an IEEE Senior Member and a named inventor on two U.S. patents. His current research focuses on Explainable/Interpretable AI methodologies and AI-mediated marketing measurement frameworks with human in the loop governance.