Working Paper

The Sequential Search Model: A Framework for Empirical Research

Raluca Ursu

University of Chicago

Stephan Seiler

Elisabeth Honka

UCLA

Mar 30, 2023

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To provide a unified treatment of search models relevant for empirical work, this paper discusses the assumptions underlying the most prevalent model of consumer search behavior, including identification of search cost and preference parameters, the necessary normalizations of utility parameters, counterfactuals that require a search model framework, and different estimation approaches.

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