A Year at MSI
A year at the Marketing Science Institute: we look back on ten events and initiatives through the eyes of our members, academics and staff.
Last call for nominations for Immersion 2017!
October 12-13, 2017
Innovation Through Connections
MSI fosters collaboration between member companies and a global network of academics to drive marketing innovation.
Marni will retire after 30 years at MSI. Executive Committee chair, David Poltrack, announced her retirement at the Spring Board of Trustees Meeting.
Arne De Keyser, Katherine Lemon, Philipp Klaus, and Timothy Keiningham earned the 2016 award for most-downloaded working paper.