Conferences
A More Positive Approach to Managing Privacy and Customer Relationships
Keynote
Catherine E. Tucker
Massachusetts Institute of Technology
Catherine Tucker is Sloan Distinguished Professor of Management Science and Professor of Marketing at MIT Sloan. She is also Chair of the MIT Sloan PhD Program. Her research interests lie in how technology allows firms to use digital data to improve their operations and marketing, and in the challenges this poses for regulations designed to promote innovation. She has particular expertise in online advertising, digital health, social media, and electronic privacy. Generally, most of her research lies in the interface between marketing, economics, and law.
Who Will Be There
Marketing Leaders
Research leaders with hands-on experience on the topic ready to learn and share.
Top Brands
As an attendee, you will join an exclusive gathering of top B2B and B2C brands.
Academic Experts
Academic experts doing cutting-edge research ready to collaborate with industry.
Exclusive Speakers
Can’t miss speakers that you haven’t heard at other industry events.
What Makes This Event Different
Time
This virtual event takes a considered approach to use of your time with short, interactive formats.
Agenda
Presentation topics have been curated by our member companies to ensure that we are focusing on your most important issues and questions.
Intimate
MSI events are deliberately small, giving you time to hear from all of the speakers and attendees.
Non-sales
No pay-to-play. We pick speakers based on their expertise, ensuring you have the best content and not a sales pitch.
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Registration is closed for this event.