Upcoming Conferences

Education. Networking. Inspiration.

Past Conferences

  • Virtual | 1 p.m. ET

    Marketing Science Intensive: How to Use Tools to Understand Consumer Culture

    Marketing Science Intensive featuring Sharon Shavitt In this virtual workshop, Sharon Shavitt (University of Illinois at Urbana-Champaign) will help marketers develop strategies that work in diverse cultures. She will share how an understanding of global and…

  • The Conrad, Chicago, IL

    What Are Customer Data? New Data for Better Decisions

    MSI’s annual industry-leading symposium will convene analytics leaders, data scientists, and top researchers to investigate issues at the front line of marketing analytics and practice. Drawing on domain expertise in economics, information systems,…

  • Virtual | 1:30 p.m. ET

    Marketing Science Intensive: How to Mine Social Media for Consumer Insights

    Marketing Science Intensive featuring David Schweidel Social media offers marketers the ability to listen in on consumers. But, how can we cut through all the chatter to identify meaningful takeaways? In this intensive, David Schweidel from Emory University…

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Vice President Global Consumer & Business Insights McDonald's Corporation