Behavioral Science 2018: Customer Experience

At this conference, we will examine the customer experience through the lens of recent advances in the behavioral sciences.

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Spring 2018 Board of Trustees Meeting: The Why Behind the Buy

At this Trustees' event, we will explore how and why customers decide to buy

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Innovation Through Connections

MSI fosters collaboration between member companies and a global network of academics to drive marketing innovation.

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Employees of MSI Member Companies enjoy the benefits of complete online access to content, member conferences and networking with the MSI community.



Qualified academics benefit from a relationship with MSI through access to, conferences and research opportunities.



The public is invited to enjoy partial access to content, a free e-newsletter, selected reports and more.


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