Behavioral Science 2018: Customer Experience

Duke University, Durham, NC


At this conference, we will examine the customer experience through the lens of recent advances in the behavioral sciences. Speakers will share the latest insights and research-based findings to help marketers deepen their understanding of how consumers think, feel, and act. This conference will be held at Duke University, one of the centers of cutting-edge behavioral science applied to marketing contexts over the last 30 years, and co-chaired by Gavan Fitzsimons, professor of marketing and psychology at Duke’s Fuqua School of Business.

Registration and additional details coming soon.

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May 15 – 16, 2018



Duke University, Durham, NC


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Registration Deadline: Apr 06, 2018