Working Papers

Technological Consumer Products in Everyday Life: Ownership, Meaning, and Satisfaction

David Glen Mick and Susan Fournier

Jan 1, 1995

Describes findings from a three-and-a-half year study of satisfaction with technological products, using pre-purchase and post-purchase interviews to examine sociocultural milieu, personal contexts, and meaning in product satisfaction.

This resource is not available online.

By using you agree to our use of cookies as identifiers and for other features of the site as described in our Privacy Policy.