Working Papers

Nutrition Information in the Supermarket

J. Edward Russo, Richard Staelin, Gary J. Russell, and Barbara L. Metcalf

Jan 1, 1985

Compares consumer response to alternative formats for displaying nutrition information based on results of a large in-store field study.

This resource is not available online.

By using MSI.org you agree to our use of cookies as identifiers and for other features of the site as described in our Privacy Policy.