Emerging Research in Social Media Intelligence
Wendy Moe, University of Maryland
Edited video from MSI conference "Social Media and Social Networks: What Are They Good For?" held in Boston, MA on December 3-4, 2013.
Getting More-Reliable “Intelligence” from Social Media Data (2013) [Article]
Social Media Intelligence: Measuring Brand Sentiment from Online Conversations
David A. Schweidel, Wendy W. Moe, and Chris Boudreaux (2012) [Report]
3 WAYS to GET CONNECTED
Employees of MSI Member Companies enjoy the benefits of complete online access to content, member conferences and networking with the MSI community.
Qualified academics benefit from a relationship with MSI through access to msi.org, conferences and research opportunities.
The public is invited to enjoy partial access to msi.org content, a free e-newsletter, selected reports and more.