Two Centuries of Epochal Innovation and Stock Market BubblesJul 8, 2014 Alina Sorescu, Sorin M. Sorescu, Will J. Armstrong, and Bart Devoldere, 2014, 14-106
Examines the potential role of epochal innovations as catalysts for stock market bubbles; compiles a census of 16 epochal innovations commercialized by the private sector in the U.S. and U.K, and measures the path of stock prices and dividends for firms involved in their commercialization.
Rising Prices under Declining Preferences: The Case of the U.S. Print Newspaper IndustryJul 3, 2014 Adithya Pattabhiramaiah, S. Sriram, and Shrihari Sridhar , 2014, 14-105
Using data from a top-50 U.S. regional print newspaper, illustrates how changes in one side of a two-sided market (advertising) can affect prices on the other side (readers).
Effect of Transformational Relationship Events on Exchange PerformanceJul 1, 2014 Colleen M. Harmeling, Robert W. Palmatier, Mark B. Houston, and Mark J. Arnold, 2014, 14-104
Develops a conceptual framework of transformational relationship events (TREs) in B2B relationships; conducts a field study of 773 B2B relationships to identify the mechanisms by which TREs impact performance.
Innovation Success: The Overlooked Role of the RetailerJun 2, 2014 Lien Lamey, Barbara Deleersnyder, Jan-Benedict E.M. Steenkamp, and Marnik G. Dekimpe, 2014, 14-103
Examines the role of retailer-controlled drivers in the success of new product introductions by consumer packaged goods manufacturers. Models the retailer’s decision regarding innovation adoption and traces first-year performance across 13 major retail banners.
Should You Target Early Trend Propagators? Evidence from TwitterMay 23, 2014 Anja Lambrecht, Catherine Tucker, and Caroline Wiertz, 2014, 14-102
Explores whether firms benefit from targeting advertising messages to individuals who embrace and propagate trends, using data from a field test conducted by a charity on the micro-blogging service Twitter.