Gerard J. Tellis, University of Southern California
Gerard J. Tellis (University of Southern California) reflects on day one of New Perspectives on Marketing Analytics.
Related ConferenceFeb 21 – 22, 2018
To access presentation materials, you must login or register for full access.
3 WAYS to GET CONNECTED
Employees of MSI Member Companies enjoy the benefits of complete online access to content, member conferences and networking with the MSI community.
Qualified academics benefit from a relationship with MSI through access to msi.org, conferences and research opportunities.
The public is invited to enjoy partial access to msi.org content, a free e-newsletter, selected reports and more.